You’ve probably heard of people who are very
successful at making money from YouTube videos.
They all started at zero subscribers and slowly built up their audience
by providing original content that tapped into the niches that were previously underserved.
Over time, they’ve become very popular, and as a result,
they started making money from YouTube videos they created.
If you think it’s impossible to join the ranks of popular YouTubers,
They were all just like you once: regular people with specific interests
who wanted to share their thoughts and talents with the world.
Just go back to the earliest videos they’ve posted, and you’ll see
how humble their beginnings were compared to where they are now,
both in terms of the content, the confidence they emit on camera, as well as the production value.
In this article, we’ll guide you through the process of setting up your own YouTube channel.
We’ll give you advice on how to promote your content and build a loyal following,
and – finally – offer some tips on how to make money from YouTube videos you post.
Create a YouTube channel
Before you can start making money from YouTube videos,
you will have to create your own channel. Registration is completely free:
all you need is an email address. By default,
YouTube is connected to other Google services, so if you’re already using Gmail,
you can just login with your existing credentials.
Choosing a good username can be essential to your success.
In many ways, it’s similar to choosing a domain name for your website.
It needs to be short, catchy, and unique.
Don’t go for complicated words and phrases others won’t understand.
Limit your username to a maximum of four or five syllables and be creative.
It should reflect the kind of person you are, but also the content you’re going to be posting.
Create original content
If you’re looking to start making money from YouTube videos,
you’ll obviously need to create some content first.
The quality of your videos will be the determining factor in the overall success of your channel.
There’s already plenty of original content addressing different groups and niches,
so in order for your content to stand out, you must give it a unique look and feel.
Don’t be discouraged if there are other successful channels that
deal with the same topics you want to talk about.
Nobody expects you to reinvent the wheel or do something no one else has done before.
All you need to do is put your own unique twist on things others are doing.
Combine different ideas you have to create something truly original.
It’s not that hard to do if you put your mind to it.
Don’t use copyrighted content
Avoid using any copyrighted content in your YouTube videos,
whether it’s popular songs or scenes from movies. Otherwise,
copyright owners will request that YouTube takes your video down,
so not only will you be prevented from making money from YouTube videos,
but you’ll also have earned one strike for copyright infringement.
YouTube’s policy is very clear in this respect: three strikes and you’re out.
The copyright regulations aren’t exactly a black-and-white area,
so if including other artists’ work is essential to what you want to do in your videos,
look for resources that will explain what you can and cannot do. In most cases,
clips shorter than 30 seconds will be allowed. Moreover,
if you’re parodying the content someone else has created,
you are allowed to include it in your video under the Fair Use provision of the Copyright Law.
Some restrictions apply here, so research thoroughly before you post it.
Promote your content
Once you have your channel and a steady stream of original content,
it’s your job to promote it. This is the only way to make sure your videos
will reach as wide an audience as possible. Sometimes,
even the greatest creative triumphs in popular culture
fail to live up to their commercial potential.
It’s because their advertising campaigns have failed to
reach the target group for the work in question.
To promote your content – and build a large following in the process
– you’ll have to rely heavily on social media.
You should share your videos on Instagram, Facebook, and Twitter.
If you’re a member of some message boards that are related
to the topics you cover in your videos, make sure to post your links there, too.
Ask your friends to share your content on their profiles,
thus increasing your visibility and delivering your videos to thousands of potential subscribers.
Monetize your videos
If you’ve followed the previous four steps on this list and have
managed to get a sizable number of subscribers,
you’ve met the final requirement in order to start making money from YouTube videos.
On the Video Manager page of your YouTube Account,
check the “Enable” button next to the monetization option.
From now on, you will be making money from
YouTube videos when they get more than 10,000 views.
You should also go back to your old videos and manually turn on monetization on each of them.
Before you explore other ways to start making money from YouTube videos,
make sure you set up your own Google AdSense account.
It will then insert small, thematically related ads at the
bottom of the screen when your video is playing.
Whenever a viewer clicks on an ad while watching your content,
you will get a sizable portion of the revenue on top of earning
money for every unique view above the 10,000 mark.
A single click won’t pay much,
but the money will add up nicely over time if the audience is there.
Consider additional advertising options
As we have already mentioned,
there are other ways to be making money from YouTube videos.
To take advantage of them, you must have a massive following
and videos that generate at least a million views on average.
We’re talking about selling advertising space in your own videos,
just like you would if you ran a television channel.
There are several ways to go about this,
but the most popular ones are sponsorships
(“this episode is brought to you by…”)
and featuring product organically in the video itself.
These options are obviously not available to beginners,
but if you continue pumping out original content and promoting it the right way,
you’ll get there after a while. And then, who knows what your next step will be.
Lucrative job offers? Global stardom? The possibilities are endless.